McQueen Project (Arturo becomes a fish)
McQueen project: Anthropomorphic Goldfish - Grad Dip CSM Fashion '15
RESEARCH - Photography - pRINT & Textile Development
Theatrical, dark and extreme. Every adjective used to describe Alexander McQueen's persona and work felt like the polar opposite of how I saw myself, so how could I relate deeply with this project and design a collection where my voice wouldn't get lost in his universe?
My answer was to create a story of the light in the end of tunnel, a drowned world of anthropomorphic goldfish, inspired by Japanese tales and Ukiyo-e by Utagawa Kuniyoshi...which did not work as a collection, as I was fixated in being a McQueen kind of designer, but did result in some interesting photography - courtesy of my friend Arturo.